GMC — Lab

Client.

Leo Burnett

GMC

An extraordinary collaboration with an iconic brand and a top-tier agency.

A project designed to showcase the innovation and technology that drives every part of a GMC vehicle.

motor
GMC_Sierra_Lab
GMC_Acadia_Lab
amortiguador
GMC_Yukon_Lab
GMC_Terrain_Lab

What we did.

CGI Art Direction
Concept Art
3D Modeling
3D Composite

Lighting and shading
Final Render
Final Retouch + Integration
Final Master Print

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