GMC — Lab
Client.
Leo Burnett
GMC
An extraordinary collaboration with an iconic brand and a top-tier agency.
A project designed to showcase the innovation and technology that drives every part of a GMC vehicle.
What we did.
CGI Art Direction
Concept Art
3D Modeling
3D Composite
Lighting and shading
Final Render
Final Retouch + Integration
Final Master Print
Human Vision + Machine Possibility + Craft
Say Hello
People & Culture
Careers
General Inquiries
Andrea Valencia
Head of Production
Mexico City
Adrian Vargas
Executive Producer
Social.
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